Reasons to use Google Workspace: benefits for business

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Gmail: Create professional and personalized business email accounts for as many employees as you need using Gmail’s email hosting service. This is one of the major Google Workspace benefits for small businesses but no matter what size your company, you can take advantage of smart in-app Google Workspace features such as email scheduling, Google Translate, ‘Nudge’ alerts, and Smart Compose, which uses Google AI to write your emails for you.

Google Docs, Sheets, and Slides: Use these dynamic document creation apps to create and edit text documents, spreadsheets, or presentations from within your web browser. These programs aid optimum team collaboration through easy document sharing, real-time editing, comments, multi-author creation, version-checking, built-in chat, and automatic saving.

Google Drive: Store all your documents and files in this centralized, cloud-hosted hub. All assets can be easily shared with their own link and permission settings and can be found within seconds thanks to Google Workspace’s advanced search functionality. Google Workspace is also the source of another of the biggest Google Workspace benefits – unlimited data (more on this below).

Cloud Search: Supercharge your search abilities with this enterprise-wide search tool. Track down any file hosted in your company across Gmail, G Drive and Calendar apps.

Google Calendar: Easily schedule internal and external meetings with Google’s native calendar app. Google Calendar, which is handily connected directly to Gmail, gives you access to a whole host of useful Google Workspace features such as multiple calendar creation, email reminders for meetings (along with real-time traffic information) and calendar integration with meeting rooms and your colleagues’ diaries to prevent back and forth communications about availability.

Google Hangouts/Meet: Keep in touch with colleagues and clients using these Google alternatives to Zoom. Both video conferencing apps are fully integrated with Google Workspace programmes and can be accessed by anyone with a link, allowing for high-quality virtual meetings, whether they’re 1:1 or group situations. Google Meet can host up to 250 participants on a call and supports 100,000 viewers for a live-streaming event.

2-Step Verification: If someone signs in from an unrecognised device, the user of the account is immediately sent a text message with a verification code to provide an extra layer of security.

State of the art security: “Mission: Impossible” style laser detection and biometrics are just a couple of the ‘top notch’ security measures used to protect Google’s physical data centres.

Perfect forward secrecy: All content that moves between Google’s servers and those of other companies is encrypted. For example every email you send or receive is 100% encrypted so it’s safe to open. Admins can also set customized encryption rules for specific content.

AI detection of login monitoring: To counteract any suspicious activity, Google will alert admins immediately if it detects new or unusual login behaviour.